The MoU was signed by K.M. Balaji, CFO of Ashok Leyland, and Harjeet Toor, President of Bharat Lending and Strategic Partnerships at Bajaj Finance, in the presence of Sanjeev Kumar, President and Head of MHCV at Ashok Leyland. Through this partnership, Bajaj Finance will deliver comprehensive financial solutions, particularly vehicle loans with flexible monthly repayment plans designed to suit customer needs.
K.M. Balaji, Chief Financial Officer of Ashok Leyland, expressed satisfaction with the partnership, stating, “Ashok Leyland is delighted to partner with Bajaj Finance to provide customized finance solutions to our customers. This strategic partnership will strengthen Ashok Leyland's market position. Our products, featuring innovative technology, offer industry-leading total cost of ownership, ensuring maximum profitability for our customers. We remain committed to delivering exceptional customer experiences.”
Sanjeev Kumar, President of M&HCV at Ashok Leyland, emphasized the enhanced customer experience and value, saying, “At Ashok Leyland, we are dedicated to continuously enhancing our customers' experience and delivering greater value. With the combined strength of Bajaj Finance and Ashok Leyland, our customers will now have access to comprehensive financing solutions with specially curated easy repayment plans.”
Anup Saha, Deputy Managing Director of Bajaj Finance, echoed this sentiment, remarking, "We are delighted to collaborate with Ashok Leyland to provide commercial vehicle owners access to seamless financing solutions customized to their needs. We are confident that with Bajaj Finance’s best-in-class India stack processes more vehicle owners will gain from this partnership and scale their operations.”
The partnership will also see the Sales and Marketing teams of both companies working together to develop joint marketing and financing programs, aiming to mutually boost business volumes.
Ashok Leyland offers a comprehensive range of trucks and buses catering to various commercial vehicle needs, from intercity light commercial vehicles to long-haul trucks and diverse buses. The company has been at the forefront of technological innovations in the truck and bus segment, including a range of buses powered by alternative fuels committed to reducing pollution and promoting eco-friendly transport in India.
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