GT Force partners with I-Loan to offer flexible financing for e2W across India

ETAuto Desk ETAuto Desk | 10-04 16:20

GT Force plans to monitor the impact of this partnership by tracking metrics such as loan-driven sales growth, customer satisfaction, and dealer feedback.
GT Force has partnered with I-Loan, a component of the LoanTap Group, to advance the accessibility and affordability of electric two-wheelers for customers across India. This collaboration aims to provide flexible financing options, including low-cost EMIs and tailored loan tenures, simplifying the purchasing process for GT Force’s diverse lineup of electric vehicles. This partnership, following GT Force's recent collaboration with ESAF Small Finance Bank, seeks to promote eco-friendly transportation solutions while ensuring customer convenience.

GT Force product range

GT Force, known for its high and low-speed models such as the GT Vegas, GT Ryd Plus, GT One Plus Pro, and GT Drive Pro, as well as the flagship GT Texa premium electric motorcycle, is committed to making electric vehicles more accessible to the masses. By working with I-Loan, GT Force aims to offer flexible repayment plans that ease the financial burden of upfront payments, allowing more customers to opt for sustainable transportation options.

What does this partnership signify?

GT Force plans to monitor the impact of this partnership by tracking metrics such as loan-driven sales growth, customer satisfaction, and dealer feedback. Regular strategic reviews with I-Loan will ensure that the partnership evolves according to market needs and customer expectations.

This partnership is poised to not only facilitate the adoption of electric vehicles but also strengthen GT Force’s position in the market by offering customers flexible and affordable financing options.

“At GT Force, we are committed to driving the adoption of electric vehicles across India. Partnering with I-Loan is a significant step toward making our electric two-wheelers more accessible to customers. Financing plays a crucial role in facilitating this shift by offering easy and affordable payment options. With I-Loan, we aim to provide customers with the flexibility they need, while also empowering our dealers to offer value-added services. This collaboration will not only boost sales but also enhance customer satisfaction, strengthening our position in the electric two-wheeler market,” said Mukesh Taneja, Co-Founder and Managing Director of GT Force.

How I-Loan will provide easier access

I-Loan will offer unique loan products, differentiating itself from other financing options with features such as a fully digital customer journey, strong field support for dealerships, and multiple repayment tenure options. Loan approvals will be expedited with minimal paperwork to ensure a seamless buying experience for customers. Additionally, dealers will receive training and resources to effectively promote these financing solutions, including QR codes for streamlined access and assistance from I-Loan’s field team.

With an existing network of 40 dealerships across Haryana, Punjab, Uttar Pradesh, Bhopal, Madhya Pradesh, Chhattisgarh, and other regions, GT Force is well-equipped to leverage this partnership. The company has set ambitious plans to expand its dealership network to 100 showrooms by the end of 2024, further enhancing the availability of its eco-friendly electric vehicles.

Rajeev Das, CEO at I-Loan (LoanTap Group), stated, “We are excited to partner with GT Force to make electric mobility more accessible for all. Our innovative financing solutions are designed to empower customers with flexible repayment options, enabling them to invest in a sustainable future without financial stress. This collaboration aligns perfectly with our mission to provide hassle-free loan products that enhance the customer experience and drive the adoption of electric vehicles across India.”

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