Air India's Mobile App Wins Gold At Asia-Pacific Stevie Awards

samreen pall samreen pall | 04-15 16:31

Air India‘s mobile app has bagged the top spot in the 11th annual Asia-Pacific Stevie Awards, announced recently.

This accolade recognizes the app’s innovative and customer-friendly features, earning it the prestigious Gold Stevie® award for Innovation in General Utility Apps across the Asia Pacific region as per the Press Release.

Being the first airline from India to receive this honor, Air India stands out among more than 1,000 nominations from organizations across the Asia-Pacific region.

The Stevie Awards, nicknamed the “Stevies” from the Greek word for “crowned,” are highly regarded as the world’s premier business awards, acknowledging excellence in various business-related programs.

After its acquisition by the Tata Group, Air India revamped its mobile app with a keen focus on enhancing guest experience. The app now boasts a range of innovative features designed to provide guests with seamless access to relevant information in an easy-to-understand format. The redesign, undertaken by Air India’s in-house teams in Kochi and Silicon Valley, has received widespread acclaim.

Among the standout features are a dynamic splash screen showcasing pertinent information, easy access to upcoming trip details including onboard dining menus, timely notifications, an intuitive loyalty portal, and the pioneering ‘flight status’ feature, which even provides information about incoming aircraft.

Dr. Satya Ramaswamy, Chief Digital and Technology Officer at Air India, expressed, “The Air India mobile app is our flagship digital channel through which we connect with our guests and delight them on the day of travel. It is a true embodiment of our technology approach – customer-obsessed, design-rich, cloud-only, mobile-friendly, data-driven, and AI-infused. Our app features path breaking innovations such as the airline industry’s very first generative AI virtual assistant ‘AI.g.’ The app is on a journey of continuous improvement and more industry-leading innovations are on their way. We sincerely appreciate this recognition by the Stevie® awards.”

Impressed by its dynamic features, the Jury commended the app’s ability to transform travel uncertainties into reassuring experiences. With its virtual assistant AI.g and personalized journey features, Air India’s app offers users not just a journey, but a rich narrative waiting to unfold.

As Air India continues to enhance its offerings with features like easy-to-use baggage tracking and comprehensive computer vision capabilities, its mobile app remains a beacon of innovation in the airline industry, setting new standards for customer experience and convenience.

About the Author
Samreen Pall
Samreen Pall, Senior Sub-Editor at News18, is a Computer Science graduate but a writer at heart, Samreen has one motto that she swears by: 'Everything...Read More

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